Environmental Strategies and Their Impact on Hotel Performance written by Enrique Claver Cortés, José Molina Azorín, Jorge Pereira Moliner and Dolores López Gamero looks at environmental management as a source of competitive advantage for hotels. Visit the Journal of Sustainable Tourism’s website.
Daily Archives: November 26, 2007
BBMG Conscious Consumer Report
The BBMG Conscious Consumer Report provides insight into consumer attitudes towards ‘green issues’. The warning is that marketers and business leaders should back up their ‘eco friendly words’ with socially responsible actions or face a consumer backlash. Read the press release on BBMG’s website.
Posted in Consumers, Greenwashing, Marketing Leave a comment
Voltaic Solar Bags
Voltaic Solar Bags Turn a Darker Shade of Green - new fabrics made from recycled soda bottles.
“New York, NY November 20, 2007 - Voltaic Systems, the company that created the solar bag and continues to lead the market, has taken another step in providing green energy solutions for a mobile society. In time for the [...]
Posted in Travel Accessories Leave a comment
